An Insider’s Sneak Peak At Our Upcoming Amethyst Edit

When we sat down to plan our collections for 2021, our main goal was to bring more meaning to the dresses and jumpsuits from petite to plus size that you’re shopping. We wanted to create collections that you could connect with more. So this February, we’re launching our latest collection and calling it The Amethyst Edit. 


Now you may be asking, “Connected Apparel, how am I supposed to have a connection with a collection named after a color and a stone?” Well, we’re here to tell you there’s a number of reasons why! They go far beyond the fact that the majority of the dresses and jumpsuits from petite to plus sizes in The Amethyst Edit are in a hue of purple.


Amethyst is the birthstone of February. It is a shade of purple, a color that represents unity, connection. Purple balances the stimulation of red and the calm of blue. It is the in between, just as February represents the transition from Winter (bye-bye cold!) to Spring (yes please!). 

Launching on February 10, The Amethyst Edit features floral dresses that lift your spirits, comfortable jumpsuits that you’ll wear now and later, and versatile pieces that you can wear from desk to dinner.

These carefully selected pieces will help you transition seamlessly from one month to the next. And we couldn’t contain our excitement, so we wanted to give you a sneak peek at what’s to come!

Sasha Purple Floral Raglan Sleeve Dress

A seasonless staple, this cute knee length dress with an a-line silhouette is perfect for our transition into Spring. Sasha’s statement raglan chiffon sleeves add a subtle movement when you walk and dance. The a-line silhouette is figure flattering and hugs your curves in all the right places. We love how the dusty purple and blue flowers pop against the black. 


From lunches with the ladies to a dressy date night, Sasha is your new favorite day to night dress. Pair her with cute navy blue strappy heels for the ultimate date night look. Try a shawl instead of a coat so this raglan sleeve dress can stand out! 

Sasha Purple Floral Raglan Sleeve Dress

A seasonless staple, this cute knee length dress with an a-line silhouette is perfect for our transition into Spring. Sasha’s statement raglan chiffon sleeves add a subtle movement when you walk and dance. The a-line silhouette is figure flattering and hugs your curves in all the right places. We love how the dusty purple and blue flowers pop against the black. 


From lunches with the ladies to a dressy date night, Sasha is your new favorite day to night dress. Pair her with cute navy blue strappy heels for the ultimate date night look. Try a shawl instead of a coat so this raglan sleeve dress can stand out! 

Mandy Purple Floral Mesh Sleeveless Dress

Whether you’re heading to a luncheon with friends or dressing for a big day at the office, you’ll want to slip into Mandy. This purple floral dress is made from stretch mesh fabric that adds texture. We love how the ruching at the waist creates definition to flatter your figure.


Pair Mandy with a black blazer and pumps for a look that can go from desk to dinner, and then drinks! Wear her with strappy sandals and gold jewelry for the ultimate date night look. 

Mandy Purple Floral Mesh Sleeveless Dress

Whether you’re heading to a luncheon with friends or dressing for a big day at the office, you’ll want to slip into Mandy. This purple floral dress is made from stretch mesh fabric that adds texture. We love how the ruching at the waist creates definition to flatter your figure.


Pair Mandy with a black blazer and pumps for a look that can go from desk to dinner, and then drinks! Wear her with strappy sandals and gold jewelry for the ultimate date night look. 

Patty Rosewood Floral Jacket Dress

Who loves a 2-in-1? We know we do. Patty is a cute floral dress that can be dressed up or down.


The color matched sheer jacket is perfect for a conservative daytime event or for when you want to add a little more coverage. Take off the sheer jacket and you have an elegant sleeveless dress that is perfect for brunch, birthdays, and everything in between. Pair Patty with taupe booties and simple accessories for a versatile look you can take anywhere. 

Patty Rosewood Floral Jacket Dress

Who loves a 2-in-1? We know we do. Patty is a cute floral dress that can be dressed up or down.


The color matched sheer jacket is perfect for a conservative daytime event or for when you want to add a little more coverage. Take off the sheer jacket and you have an elegant sleeveless dress that is perfect for brunch, birthdays, and everything in between. Pair Patty with taupe booties and simple accessories for a versatile look you can take anywhere. 

Holly Purple Floral Mesh Mixi Dress

Holly is the fun and flirty mixi dress you’ve been waiting for. And she’s also desk to dinner approved! The mesh long sleeves add a subdued flirtatious feel while still giving you the coverage you desire. The mixi hemline elongates your figure while still giving you enough room to walk around freely. 


Pair Holly with a denim jacket and white sneakers for the perfect day look, and don’t forget your matching mask! For a look that will rock your office, layer Holly with a black blazer and some black pumps. Swap out your stud earrings for some silver hoops for drinks after a long work day. Wherever the day takes you, you’ll feel comfortable and confident in Holly.

Holly Purple Floral Mesh Mixi Dress

Holly is the fun and flirty mixi dress you’ve been waiting for. And she’s also desk to dinner approved! The mesh long sleeves add a subdued flirtatious feel while still giving you the coverage you desire. The mixi hemline elongates your figure while still giving you enough room to walk around freely. 


Pair Holly with a denim jacket and white sneakers for the perfect day look, and don’t forget your matching mask! For a look that will rock your office, layer Holly with a black blazer and some black pumps. Swap out your stud earrings for some silver hoops for drinks after a long work day. Wherever the day takes you, you’ll feel comfortable and confident in Holly.

We hope you’re as excited for The Amethyst Edit as we are! 

And if you like what you saw, make sure to add yourself to our email newsletter so you can be among the first to find out when the collection finally arrives! Until then, shop our Connected Apparel Essentials. 

You’ll find dresses and jumpsuits from petite to plus sizes that will never go out of style and that you’ll reach for time and time again. 

1 comment

I love your dresses…but not many petite…I hope there are petite coming up !!

Julie Brickhouse February 01, 2021

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